FACTS ABOUT VIDEO MARKETING THAT WILL HELP YOU DECIDE.

Animated videos increase web traffic, helps to liven up business pitch, grabs the attraction of their audience, and are easily shareable.

We know that conversions of customers is the primary outcome of marketing campaign. According to Jeff Platt, seventy three percent people are much more likely to buy a product if they saw an explainer video first. (Animoto Blog, 2018) Choosing the colors, aesthetics, and identifiable characters can reinforce the brand’s spirit and turn your customers into faithful brand ambassadors. Some facts that highlight the prominence of explainer animation videos: (blublustudios.com, 2018)

● According to Forbes, 59% of executives would favor watching a video over reading a text.

● Probability of consumers buying a product online after watching a video increases by 64%. (ComScore)

● Sixty seconds’ video is worth 1.8 million words. (Dr. James McQuivey of Forrester Research)

● Individual’s session duration is 2 minutes, if the website has explainer videos. (ComScore)

● Videos help in a decision-making process of the customer, as claimed by 90% users. (ComScore)

● Click through rate of introductory emails increases by 96% if they include a video. (Implix)

Hence, explainer animations have boomed in popularity, over the last couple of years and they continue to increase every year. They have broken the trend of banal and conventional methods of advertising to focus on animations that customers genuinely seem interested in. All thanks to technology. This makes explainer videos are very essential and excellent marketing tool that helps to boost and promote business sales.

For more details,

Visit our website: https://majnate.com/

or our facebook page: https://www.facebook.com/majnateLLC/