Why Animated Video is the Best Strategy for Your Business:

Animated video is an engaging tool that helps one tell their story more comprehensively. Here are some facts:

· 65% of people are visual learners

· 90% of the information transmitted to the brain is visual which is processed 60,000x faster than text.

· Consumer internet video traffic will be 80% of all internet traffic across the world by 2019.

In a nutshell, we have learned that consumers do prefer video content as compared to reading. The world is changing, and technology is taking the lead. Digital marketing has revolutionized the way businesses advertise themselves and has left an indelible mark on people’s life habits, interactions and purchases.

Due to shorter attention spans, and emotion evoking videos, businesses can customize their videos and transform complex data into simpler, easier to understand data. By helping to show brand’s unique personality and perspective, it can invoke nostalgia — which is one of the most powerful emotion. Not only this, animation is fun and cheaper than other marketing tools.

What’s more, through animation, businesses can turn their imagination into a reality and if they can’t turn a camera at it, they can use animations. It helps one’s business stand out on every social media platform such as Facebook timeline, YouTube video preview, or simply, Google search.

There’s no doubt that video is the future of marketing. Video marketing continues to be a growing way to engage with customers and share what makes businesses stand out in a crowded marketplace.

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